The intensive European-wide PR campaign MEDIA CONSULTA undertook on behalf of the National Euro Changeover Committee featured Malta prominently in 849 print, 458 online and 233 TV media across 18 countries. For a country whose employment depends to 27 percent on tourism, such campaigns are necessary to compete with numerous other attractive holiday destinations.

After winning the Malta Tourism Authority tender, MEDIA CONSULTA won a second major pan-European account in Malta. With an annual account of € 2.5 million for the next three years, MC will develope new advertising forms in the airline's main markets Germany, France, Italy and UK.

MC's CEO Harald Zulauf introduced Malta Tourism Authority's new integrated communication strategy at the organisation's annual conference. This integrated approach to communicating Malta breaks new ground in the tourism trade.

Em Portugal para uma cimeira de dois dias, o homem forte da Media Consultafala ao briefing da expansao para os mercados asiáticos, da importàneia da communicacao integrada e da evolucao no trabalho das agencias de comuniacao.

Given Germany's glooming economy, any growth for an agency is hard work. So MEDIA CONSULTA's growth of 37% last year is pretty spectacular. The company also claims to be one of the first Germany-based agencies to set up a European Network and now has a presence in each of the 25 countries in the European Union, having just launched in London.