MC Sport & Entertainment GmbH

Our in-house agency MEDIA CONSULTA Sport & Entertainment is excellently placed to handle integrated communication in the areas of sport, youth and music marketing. Our portfolio is as broad as our experience. Our motto is: everything from a single source – and we are dedicated to a fast and efficient realisation of the entire spectrum of marketing and communication services.

Sports sponsoring

Sports marketing and sponsoring has become a key tool in brand communication. The MC team of experienced communication experts conceives and realises successful brand presentations in sports, as well as conducting efficiency analyses and market observations. In an increasingly experience-oriented society, the consumer has particularly emotional associations with sport and is more receptive to advertising messages in a sports context. Virtually all messages to be transported within the sporting domain can be expressed in a concise, emotional and striking form. Sports sponsoring is used to pursue the core goals of the sponsor such as increasing familiarity, establishing an image for the brand, long-term customer loyalty, corporate social responsibility and ultimately the desired increase in sales.

Sports Publishing

European Cup, World Cup, Formula 1, Tennis, Bundesliga – there isn’t a leading sporting event without a sports publication by MEDIA CONSULTA Sport & Entertainment! In co-operations with TV broadcasting companies such as DSF, RTL and SAT.1 we have published large-circulation brochures which are sold at bookshops and newsagents. They are a powerful medium which brands can use in two ways: either with an innovative media appearance in the market place or as an attractive advertising tool to reinforce their sports involvement – complete with individualised cover, PR and product advertisements, and an introduction by the managing director. And if your favourite sport is not yet part of our program, simply call us and our own editorial and production teams will take care of it.

Corporate Publishing

Even two years after the World Cup in Germany, it all comes down to football as the UEFA EURO 2008 in Austria / Switzerland gets closer. This European top sport event will be - beside the Olympic Games in Beijing – the highlight for companies who are involved with sponsoring. As a full service agency specialising in the conception and implementation of integrated communication solutions, MEDIA CONSULTA Sport & Entertainment can offer you all the services you require in relation to the EURO 2008 - from a single source. We will take care of the planning, organisation and implementation of your communication measures, ensure high-interest promotions and unique give-aways, develop impressive incentives, produce TV commercials, films and multimedia – as well as being your partner for PR. Profit from more than 15 years experience in sports marketing for the realisation of purposeful measures at the European Championsship 2008:

Sports events

Creating exciting and unforgettable moments  - this is what MC achieves with national and international events and incentives. We will take care of the entire logistic operation, giving you access to a contractually secured hotel contingent of 20,000 hotel rooms in over 600 hotels, not to mention a wide range of event locations throughout Germany! Benefit from our years of experience and let us plan and implement your events – beginning with sport incentives at top sport events as the EURO 2008, the Olympic Games and Formula 1 and continue with individual events like sailing regatt, football match series, roadshows etc.
For this, MEDIA CONSULTA organised and implemented in the summer of 2007, the market introducing of the new Vodafone service “Vodafone live! – the real internet” media workshops in Hamburg and Munich. Furthermore there has been press event at the Formula 1 Grand Prix at the Nürburgring involving Formula 1 shooting star Lewis Hamilton, host Kai Ebel and ten ambitious offspring racer kids at the age of 10 to 13.